Predictive Email Marketing by rare.io

Developed by RareLogic Inc.

Beautiful email for ecommerce with recommendations, targeting and automation. Responsive design ensure your email looks great everywhere.

Low prices, amazing results, predictive email.

When someone places an order there’s an 80% chance you’ll never see that customer again — we can help you change that.

The era of one-size-fits-all email blasting is over. Customers have different interests, come from different places and are all at different stages in their customer lifecycle. Rare understands this and makes it easy to identify and market to these groups with messages that connect on a personal level.

Rare leverages leading edge technology to bring you amazing email automation at the lowest price possible. Powered by big data and predictive analytics, Rare was built to send beautiful, relevant, responsive email with high value features like personalized recommendations and custom coupon codes.



  • Create, automate and deliver event-driven email complete with personal recommendations for each customer.


  • Send beautiful, responsive mailouts that display perfectly everywhere with our drag-and-drop email designer.


  • Target customer segments based on data like ‘coupon usage’, ‘quality’ or ‘location’ when you need to deliver specialized offers and messaging.


  • Run A/B tests to see how customers respond to different messaging and subject lines.


  • See up to 11x the click rate and up to 44% more orders than traditional email.

“Everything I need to create beautiful emails is there to utilize and play with, and the improvements keep coming.” —USAMM

Right message. Right time.

Creating evented email that's timed to the customer has never been easier.

Deliver an incentive before a customer churns, or send a loyalty reward to a VIP seven days after their last purchase. Rare was designed to keep active customers in the buying cycle, wake up idle ones, and respond to customer events that will keep them engaged.


Email that looks good everywhere.

The right message doesn’t matter if your customers can’t view it. Nearly half of all email is now viewed on a mobile device — a poorly displayed message is a lost opportunity that can be deleted with a finger swipe.

To be engaging and generate maximum revenue your message has to look perfect on screens both big and small. Our visual mailout designer makes creating beautiful, responsive email effortless. Imagine — your look, your brand, and your products in email that displays perfectly anywhere.

Targeting made easy.

Our intuitive, visual segment builder lets you find the perfect audience for any of your targeted messages. It’s easy — just click to start mining your customers — no complex rule building required.

Targeted messages have fewer unsubscribes, which is critical when nurturing your customer base. You can’t communicate with an unsubscribed customer. Customers receiving targeted content are more likely to engage with your message, remain subscribed, and convert.

“Bottom line, we love Rare and we don’t dare turn it off!” - SHOEme.ca

Win the inbox and connect Rare to your store.

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